13-Aug-2018

Don't your customers deserve your best?

Let’s face it. We are spoiled by the amount of information and advice available on the internet thought blogs, wikies and communities. We’re also used to very easy-to-use mobile apps, the best user experience, products and services at the best price as well. And, we’ve become used to the “share” economy experience such as Uber or Lyft. So, when you’re on the other end delivering this information and service to your customers – or your citizens (your “customers”) if you’re in a government position – don’t you want to provide them the best as well?

Remarkable and exceptional
Remember, every customer considers themselves to be a remarkable and exceptional person who deserves the best at all times and from any place.

In parallel, the explosion of local, innovative startups able to address niche markets and customer expectations have increased competition. Each enterprise and public entity must evolve the way they engage with their customers, citizens, suppliers or partners.

Three important trends have changed the way people engage:
1. Technology evolution: Mobility, cloud computing, connected objects, analytic and artificial intelligence
2. Evolving commercial models: Sharing economy, subscription model, and business-enabled model
3. User refocus: Simple ergonomics, so-called de-professionalization, easy access and more

To remain competitive it is crucial, although easy, to digitally engage with potential customers in a different and user-friendly way, to provide the best on-line and on-premises services and to continue to digitally keep in contact with them afterwards to increase loyalty.

Wainhouse Connecting with CPaaS Blog

Wainhouse Research on connecting people with CPaaS
Alcatel-Lucent Enterprise has sponsored an ebook by Wainhouse Research. In this ebook, there are examples of how CPaaS (Communication Platform as a Service) and Alcatel-Lucent Rainbow™ CPaaS connects people, objects and services making it easier to digitally engage with customers, suppliers and partners.

In addition, a specific contextual focus is made for government, education, healthcare and transportation verticals with some specific dedicated use-cases that can be built over Rainbow CPaaS and location-based services.

Rainbow CPaaS
Rainbow CPaaS is the right solution for simple integration and provides the best on-line services to citizens, customers, suppliers and partners. Rainbow CPaaS is right for:
- One-to-one communications with your customers
- Conferencing services for better collaboration between your enterprise and suppliers
- One-to-many information broadcasting for communities or emergency services
- Complementing human-to-human communication by being notified by a connected object for preventive maintenance or remote controlling them to check information or for lock down procedures
- Automating most frequently asked questions by using a natural language processing BOT
- Providing more relevant services by using location-based services, analytics and even artificial intelligence, for digital marketing

It’s time to provide your customers’ your best. There’s room for improvement in all aspects of your customer engagement. Start now by considering Rainbow CPaaS your starting point.

Tags - Communications Platform As A Service

Browse Blog Posts
Browse Blog Authors
About the author
Jacques Der-Ohanian

Jacques Der Ohanian

Director, Head of Communications Vertical Solutions at ALE

Jacques is senior Director, Head of Communications Vertical Solutions at ALE. He is responsible for creating digital solutions to address needs in Education, Government, Healthcare and Hospitality as well as content creation to support sales. Jacques is a graduate of Telecom ParisTech, France.

Latest Posts
09-Sep-2020
NTT Pro Cycling page header NTT Pro Cycling leverages ALE Wi-Fi on the team’s cars

Thanks to always-on Wi-Fi capabilities from Alcatel-Lucent Enterprise, NTT Pro Cycling stays connected, regardless of the environment 

09-Sep-2020
NTT Pro Cycling page header Rainbow offers collaboration to the cycling team

As a next-gen connected team, NTT Pro Cycling uses Rainbow from Alcatel-Lucent Enterprise to collaborate before, during and after races

09-Sep-2020
NTT Pro Cycling page header ALE delivers asset tracking capabilities to NTT Pro Cycling

Alcatel-Lucent Enterprise delivers asset tracking capabilities to the NTT Pro Cycling team to keep bike items on track and safe

03-Sep-2020
NTT Pro Cycling page header Tour de France 2020

NTT ProCycling Team journey into Tour de France 2020

17-Aug-2020
blog-pageheader-1200x299 A banking solution with business continuity built-in

Building business continuity into a banking network and communications system means business as usual—even during a global pandemic. 

11-Aug-2020
Banner 1200 x 299- Education Continuity-Lessons learned Blog Lessons learned

Educators need security for back-to-class and remote learning to ensure privacy, education continuity, and classroom control while driving student success.

Industry Perspectives