The PayTren app is enhanced with Alcatel-Lucent Rainbow APIs, creating chats and multimedia conversations with audio and video from any device, for more customer interactions.

PT Veritra Sentosa Internasional (PayTren) signs contract with ALE, operating under the Alcatel-Lucent Enterprise brand, to implement the cloud-based Alcatel-Lucent Rainbow™ communication and collaboration platform. This partnership will enable PayTren to create more positive interactions for its 1.7 million customers using digital tools.

Alcatel-Lucent Rainbow is a hybrid cloud solution which provides highly functional communication and collaboration services including instant messaging, rich presence voice and video services, and document sharing applications, as well as multi-party, multi-media conferencing capabilities. Rainbow is also an open Communications Platform as a Service (CPaaS) based on industry standards. Through various sets of APIs and SDK, it provides the capability to integrate communication and collaboration features into the existing websites or mobiles apps of the customer.

PayTren’s app is used by hundreds of thousands of users everyday for bill payment, money transfer and other activities. Alcatel-Lucent Rainbow APIs will enhance PayTren’s app with group chat, multimedia conversions with audio and video on any device, and analytics on transactions. 

Yusuf Mansur, owner and President Director of PayTren, said, “Through this new tool, our customers can enjoy easier and more exciting experience when using PayTren to make transactions. ALE’s Rainbow enables us to engage with customers more in today’s digital world, while making it easier for people to use PayTren. It also allows us to reach our desired communications and business goals.”

Hari Prabowo, Managing Director PayTren added that, “Rainbow will enable users to exchange information, perform transactions, educate each other, exchange knowledge, and even provide online lectures. This app is more than just a regular chat as it offers greater value by reaching beyond the enterprise to contacts outside the workforce. With this we can communicate with many, and enable partners to provide additional services and share specific information they want through groups or closed groups.”

“PayTren chose Alcatel-Lucent Rainbow platform for its ease-of-use, and its compatibility with PayTren’s existing app, allowing PayTren’s partners to implement it with ease. We foresee Rainbow providing a positive contribution and interaction to PayTren users, and allows us to introduce Rainbow to PayTren’s 1.7 million users.” 

"Companies today have many options to take advantage of technologies that can support their digital transformation goals, whether public, private, hybrid, CPE-based, cloud-based or a combination of both. Rainbow’s open APIs take the solution a step further for customers as they provide developers the ability to offer CPaaS and embed powerful collaboration tools into business applications and processes. PayTren will leverage these APIs while working with ALE’s dedicated global sales team for Cloud Services, helping business partners and customers understand how migration to the cloud can maximize business results,” explains Matthieu Destot, EVP Global Sales & Marketing, Alcatel-Lucent Enterprise.

ALE is currently at the forefront of a wide range of technologies ranging from CPE-based networking and communications technologies, to cloud-based, on-demand solutions such as those offered through Alcatel-Lucent Rainbow, OpenTouch® Enterprise Cloud and Network On Demand.

About PayTren
PT Veritra Sentosa Internasional (PayTren) was established in 2013 based on Yusuf Mansur’s idea to bridge ease of payment with technology and resulted in PayTren. PayTren is a technology or payment app that can be used to make transactions via cellular phone within the Treni community. The app does not work outside the community. 

As a company that offers service through networking method, Treni has been recognized in Indonesia and in the world as it has acquired Direct Selling Association of Indonesia (APLI) license as part of World Foundation Direct Selling Assosiation (WFDSA).

In doing its business, Treni offers two options for transaction for all of partners, Treni Community, namely as PayTren users or as partners who also introduce and market PayTren and develop Treni Community.

* The Alcatel-Lucent name and logo are trademarks of Nokia used under license by ALE.

About Alcatel-Lucent Enterprise

Alcatel-Lucent Enterprise delivers the customised technology experiences enterprises need to make everything connect.

ALE provides digital-age networking, communications and cloud solutions with services tailored to ensure customers’ success, with flexible business models in the cloud, on premises, and hybrid. All solutions have built-in security and limited environmental impact.

Over 100 years of innovation have made Alcatel-Lucent Enterprise a trusted advisor to more than a million customers all over the world.

With headquarters in France and 3,400 business partners worldwide, Alcatel-Lucent Enterprise achieves an effective global reach with a local focus.

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Carine Bowen