New VAD partnership for UK & Ireland

LONDON, UK, September 28th, 2021 – Alcatel-Lucent Enterprise, a leading provider of communications, cloud and networking solutions tailored to customers’ industries, closes partnership deal with global technology distributor Exertis.

This alliance will see Alcatel-Lucent Enterprise’s networking portfolio, including fixed LAN and wireless LAN switches, become a key brand in Exertis’ enterprise network offering.

As a high-profile value-added distributor, Exertis brings technical as well as market expertise to this partnership. Beyond selling to over 50,000 retailers and resellers, Exertis also provides clients with on-site capability and consultancy support, aligning with Alcatel-Lucent Enterprise’s focus on customer centricity.

With experience in Managed Service Provider and Internet Service Provider markets, Exertis’ alliance with Alcatel-Lucent Enterprise will support advances in improved managed services with technology equipped for such advancements.

Alcatel-Lucent Enterprise also provides solutions across a number of key verticals, with a view to focusing particularly on the rapid digitalisation of the health and education sectors with the support of its new partner.

On the partnership, Heather Zhang, UKI Country Head at Alcatel-Lucent Enterprise, said: “This partnership enables Alcatel-Lucent Enterprise to further its reach in the UK and Ireland with a distributor that is widely known and highly respected. We pride ourselves on our customer centricity and know that Exertis can uphold our reputation and join us on our mission to assist the digital transformation of business across the globe.”

Tom Cox, Commercial Director Enterprise Division at Exertis, added: “Network connectivity has never been more important for enterprises, with businesses digitalising at a phenomenal rate. Alcatel-Lucent Enterprise’s all-encompassing networking portfolio really is industry leading, and it is an obvious choice for an Exertis partnership, allowing us to add even more value add and differentiation to our existing and target customer base. Having the ability to distribute such innovative connectivity solutions is exciting for us, Alcatel-Lucent Enterprise, and more importantly our customers.”

The collaboration of globally recognised businesses Alcatel-Lucent Enterprise and Exertis holds the key elements for a successful and profitable partnership which will develop and evolve alongside the changing needs of enterprise communications.