Honouring female leaders in the IT channel
June 16, 2022
Holly Berger, Channel Sales Distributor, North America Sales, named on CRN’s 2022 Women of the Channel list
Calabasas, CA - USA - June 16, 2022 — Alcatel-Lucent Enterprise, a leading provider of communications, cloud and networking solutions tailored to customers’ industries, today announced that CRN®, a brand of The Channel Company, has named Holly Berger, Director of Channel Distribution, North America Sales, to its Women of the Channel list for 2022. This esteemed list honors the incredible accomplishments of female leaders in the IT channel. Those named on this annual list come from all corners of the IT channel — including vendors, distributors, and solution providers whose vision, expertise, and contributions make an impact on the industry every day.
By bringing innovative concepts, strategic business planning and comprehensive channel initiatives to life, these extraordinary women support partners and customers with exceptional leadership. CRN celebrates these women, who are so deserving of recognition, for their constant dedication to channel excellence.
Holly oversees and drives the distribution strategy for both the US and Canada at Alcatel-Lucent Enterprise. She has been with the company for 21 years in roles including IT, Program Management, Sales Operations and most recently in Channel Sales. One of Holly’s leading accomplishments in 2021 was recruiting and onboarding a new national distributor for ALE. This has led to ALE delivering better support to customers and creating greater revenue opportunities for channel partners to gain business.
“We are proud to once again recognize the remarkable leaders on this year’s Women of the Channel list. Their influence, confidence, and diligence continue to accelerate channel success significantly,” said Blaine Raddon, CEO of The Channel Company. “Their accomplishments will inspire others, and we look forward to witnessing their future contributions to the channel.”
CRN’s 2022 Women of the Channel list is featured in the June issue of CRN Magazine and online at www.CRN.com/WOTC
About Alcatel-Lucent Enterprise
Alcatel-Lucent Enterprise delivers the customised technology experiences enterprises need to make everything connect.
ALE provides digital-age networking, communications and cloud solutions with services tailored to ensure customers’ success, with flexible business models in the cloud, on premises, and hybrid. All solutions have built-in security and limited environmental impact.
Over 100 years of innovation have made Alcatel-Lucent Enterprise a trusted advisor to more than a million customers all over the world.
With headquarters in France and 3,400 business partners worldwide, Alcatel-Lucent Enterprise achieves an effective global reach with a local focus.
www.al-enterprise.com | LinkedIn | Twitter | Facebook | Instagram
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end-users. Backed by more than 30 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com
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© 2022. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.
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